Emotional Connection

"When I ask people what they love about their cities, the answers always involve small things that often cost little or no money — a comfortable place to watch people, a favorite street corner, a local dog park, a street festival or outdoor movies in the park. These things are like a handwritten note that accompanies the formal gift — the note is just as important as the actual gift, because of the thoughts and emotions conveyed within it. The cost is incidental, but their impact is significant."

by Peter Kageyama, the author of “For the Love of Cities: The Love Affair Between People and Their Places.”

 

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